Privacy Policy

Last Updated: February 18, 2026 Effective Date: February 18, 2026

Introduction

WTTB LTD ("WTTB", "we", "us", or "our") is committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, store, share, and protect information when you visit our website or use our educational toy investment platform.

WTTB LTD is a company registered in England with company number 15097004, with its registered office at Unit 15 Thames Gateway Park, Chequers Lane, Dagenham, England, RM9 6FB. For all privacy-related inquiries, you may contact us at [email protected].

This policy applies to all visitors, registered users, and prospective investors who interact with our website and services. We process personal data in compliance with the General Data Protection Regulation (GDPR), UK GDPR, and other applicable data protection legislation. Please read this policy carefully to understand how we handle your personal information.

What Data We Collect

We collect various types of personal data depending on how you interact with our website and services. The categories of data we collect include:

  • Full name - provided when you register an account or submit a contact form
  • Email address - used for account creation, communications, and investor updates
  • IP address - collected automatically when you visit our website
  • Browser type and version - used for analytics and site optimization
  • Device type and operating system - used for responsive design optimization and analytics
  • Cookies and tracking identifiers - subject to your consent preferences
  • Usage data - pages visited, time on site, click paths, and navigation patterns
  • Form submission content - any information you voluntarily provide through forms
  • Conversion events - form submissions, registration completions, and other defined actions

We do not collect sensitive personal data such as health information, political opinions, religious beliefs, ethnic origin, or sexual orientation. We only collect data that is necessary for the purposes described in this policy.

Marketing Cookies: Detailed Disclosures

Third-Party Ad Serving

Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.

Advertising Partners

We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.

Remarketing

We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.

YouTube and Display Network

Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.

Tracking Technologies

We use the following tracking technologies on this website:

  • - Cookies (first-party and third-party)
  • - Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
  • - Device identifiers (browser fingerprint, IP address)
  • - Conversion event tags

Advertising Measurement

We use conversion tracking to understand which advertisements lead to actions on our website, such as form submissions or registrations. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.

Technologies in Use

Advertising and analytics technologies active on this site:

  • - Google Ads (gtag.js / Google Tag Manager)
  • - Google Analytics 4
  • - Google Remarketing Tag
  • - Meta Pixel (Facebook / Instagram)

Opt-Out from Personalized Advertising

You may opt out of personalized advertising at any time using the following resources:

  • - Google Ads Settings: https://adssettings.google.com
  • - Your Online Choices (EU): https://www.youronlinechoices.eu
  • - Network Advertising Initiative: https://optout.networkadvertising.org
  • - Digital Advertising Alliance: https://optout.aboutads.info

Opting out does not remove ads entirely. You will continue to see non-personalized advertisements.

Cookie Preference Management

You can manage your cookie preferences at any time by clicking the "Manage Cookie Preferences" link available in our website footer. This opens a panel where you can accept or reject each cookie category independently. Essential cookies remain always active.

Data Sharing with Advertising Partners

We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

Google LLC

Cookie identifiers, conversion events, anonymized behavioral data, and remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy

Meta Platforms, Inc.

Pixel events, conversion data, and custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only and is not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

Lead Forms and Contact Requests

When you submit a registration form or request information about our investment opportunities, we collect the information you provide. This typically includes: full name, email address, and your account password (stored in encrypted form).

Legal basis: Consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).

Retention: Form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.

Deletion requests: You may request deletion of your data at any time by contacting us at [email protected].

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy. We use the data you submit solely for the purposes of managing your account, responding to your inquiries, and providing investor communications related to the WTTB platform.

Google Services and Advertising

This website uses the following Google services:

Google Analytics 4

Collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout

Google Ads Conversion Tracking

Records when a user completes a defined action (such as a form submission or registration) after clicking one of our ads. This data is used solely for measuring ad campaign performance and is not used for individual profiling.

Google Remarketing

Allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).

Google Tag Manager

Deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.

Google's advertising products are governed by: https://policies.google.com/technologies/ads

Meta Advertising Services

This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

  • - Page views and time on site
  • - Specific conversion events (form submissions, registrations)
  • - Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/

Prohibited Content Self-Declaration

This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full. WTTB provides informational and educational content about investment opportunities in the developmental and educational toy sector.

Landing Page Integrity Statement

The content of this website accurately represents the services described. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website. All claims, statistics, and market projections referenced on this site are based on publicly available industry research and are not fabricated or exaggerated.

Children's Privacy

This website is not directed at individuals under the age of 16. Although WTTB focuses on investment opportunities related to educational toys for children, our services are designed for adult investors. We do not knowingly collect personal data from minors.

If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at [email protected] if you believe we have received data from a minor.

International Data Transfers

Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly at [email protected]. We ensure that any international transfer of data meets the requirements of applicable data protection law and that your rights are protected throughout the process.

User Rights (GDPR Articles 15-22)

If you are located in the European Economic Area or the United Kingdom, you have the following rights regarding your personal data:

Right of Access (Art. 15)

Request a copy of the personal data we hold about you.

Right to Rectification (Art. 16)

Correct inaccurate or incomplete personal data.

Right to Erasure (Art. 17)

Request deletion of your data ("right to be forgotten").

Right to Restriction (Art. 18)

Limit how we process your personal data.

Right to Data Portability (Art. 20)

Receive your data in a structured, machine-readable format.

Right to Object (Art. 21)

Object to processing based on legitimate interest.

Right to Withdraw Consent (Art. 7.3)

Revoke consent at any time without penalty or negative consequences.

To exercise any of these rights, email us at [email protected]. We will respond within 30 days of receiving your request. In certain circumstances, we may ask you to verify your identity before processing your request.

You also have the right to lodge a complaint with your local supervisory authority. EU users can find their relevant authority at https://edpb.europa.eu. UK users may contact the Information Commissioner's Office at https://ico.org.uk.

Retention Periods

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Specific retention periods per data category are outlined below:

Data Category Retention Period
Contact and registration form submissions 2 years from date of submission
Analytics data (Google Analytics 4) 14 months
Marketing cookies (Google Ads) Up to 540 days
Email communications Duration of relationship + 1 year
Server logs 90 days
Cookie consent records 3 years (audit requirement)

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will notify you by displaying a prominent banner on our website homepage a minimum of 14 days before the changes take effect.

We encourage you to review this page periodically to stay informed about how we protect your data. The "Last Updated" date at the top of this policy indicates when the most recent revisions were published. Continued use of the website after changes have been posted constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how your personal data is being handled, please contact us using the information below:

Data Controller: WTTB LTD

Registered Address: Unit 15 Thames Gateway Park, Chequers Lane, Dagenham, England, RM9 6FB

Company Number: 15097004

Email: [email protected]

We aim to respond to all privacy-related inquiries within 30 days. For complex requests, we may require additional time, in which case we will inform you of the expected timeline within the initial 30-day period.